Owning or running a business requires a vision balanced with attention to detail. You need to be a generalist who understands the multiple aspects of running a business, as well as the ability to step back and see the big picture and to reach into the future. The business environment is a complex place to be. There is a tremendous amount of information that you need to know and to apply. This business management program provides essential learning for business managers or owners that have already begun and need to fill in the gaps.

Learning Objectives:

  • Define who you are and what are you about
  • Design your organizational structure
  • Explain operations management
  • Describe financial terms and budgeting
  • Identify how to get the right people in place
  • Illustrate how to get your product together
  • Design your corporate brand
  • Manage Marketing and selling your product
  • Effectively plan for the future (including succession planning, goal setting, and strategic planning)
  • Recognize Ethics 101 and leadership essentials
  • Identify how to build a strong customer care team
  • Explain how to train employees for success

How You Will Benefit:

  • How to apply the best methods for creating, leading, and managing the business
  • Ways to establish an organizational framework through operations, finance, and leadership
  • Techniques for setting up an effective and efficient system for hiring, retaining, and succession planning
  • How to start researching and designing a strategic plan
  • How to describe the essential elements of marketing, sales, and company brand
  • How to apply financial and accounting terms correctly

Who should attend:

  • Supervisors, Managers or Business Owners who have never established a foundation for their small business and need to fill in the gaps

Course Information


This course does not have any sections.