Experiencing a sales objection can be a disheartening event. Through this training your participants will learn how to eliminate the objection and push through to get that sale. Even the best quality services or items can be turned down, and learning how to overcome these denials will be of great benefit.

Overcoming Sales Objections is an essential part of the sales process, as it will open up a whole new set of opportunities. It will produce new sales and provide an ongoing relationship with new clients. Objections will always occur no matter the item being sold or presented.

Learning Objectives:  

  • Recall the factors that contribute to customer objections
  • Define different objections
  • Discuss different strategies to overcome objections
  • Identify the real objections
  • Explain points of interest
  • Describe ways to deflate objections and close the sale


How You Will Benefit:

  • Increased sales and revenue when navigating objections smoothly, the employee will have a higher conversion rate of leads into paying customers and closing more deals
  • Improved communication and confidence through active listening skills, clear and compelling responses and increased confidence by successfully handling objections
  • Enhanced Customer Relationships through building trust, developing a deeper understanding of customer needs eventually leading to long-term relationships

Who Should Attend:

Anyone interested in gaining tools and techniques to navigate challenges, build trust, and ultimately achieve success in their sales endeavors

Prerequisites: None

Course Format: Live instructor led

Course Duration: 8 hours

Level of Difficulty: Beginner


Course Information


This course does not have any sections.